Nestoria Blog

Dearest Nestoritians,

If, like the Nestoria team, you live in London, you spend much of your time contemplating the insanity of property pricing. Just when it feels like things can’t get more expensive, they do. At times it seems to defy all logic. Are there really that many Russian billionaires and ex-Prime Ministers buying everything up?

We thought we’d take a look at some of the data of how users of Nestoria searching in London behave differently than users searching for homes in the rest of the UK.

The results of the London housing price boom are easily visible when we look at the price of properties that Nestoria users click on:

The curve is shifted much higher for London searchers with well over 5% of clicks in London for properties at prices over £1,000,000. Are these prices sustainable, especially given that financial bonuses in “the City” are likely to be lower this year than last?

Hard to say. Whatever the outcome though we here at Nestoria will be combing our data for ways to make finding a property as easy as possible. Likewise, we’ll continue looking for more useful insights that can be gleaned from aggregated behavior data. Please let us know what types of data you, our valued readers, are interested in.