Here at NestoriaTM, we couldn’t be happier with our increasing popularity (you should see our comScore numbers). Indeed, it’s not often we can go to a party or sit on a bus without hearing someone mention how they just found a great new flat to rent on NestoriaTM.
You would imagine having people talk about NestoriaTM would be a good thing, but it turns out that’s not always the case. Lawyers are a funny lot, and sadly that includes the legal department here at NestoriaTM. Our team of legal eagles have asked us to pass this message on to you, our loyal readers: Please stop using “NestoriaTM” as a verb. It just isn’t cool. We don’t want our brand of property search to become so well known that it eclipses all others. Heaven forbid that ‘NestoriaTM‘ ends up in the Oxford English Dictionary – people saying things like, “I’m going to NestoriaTM for 2 bedroom houses around Chelsea, on some property sites as soon as I get home” It would just be so wrong. So that’s why we’re taking action to nip this sort of behaviour in the bud. We’ve detailed some allowed uses below. Good::Man, have you seen NestoriaTM? Now that’s what I call a property search engine. Good:
1: Hey, did you know that NestoriaTM is a trademark, not a verb? 2: Oh, I thought that it was the act of using a really funky property search engine. I do it all the time. 1: No, it’s a trademark, so stop using it as a verb Not OK:
I’m going to NestoriaTM some cool east London postcodes so I can get out of this sewer. Very sorry for having to burden everyone with this legal stuff, but such are the times we live in. We hope this clarifies things a little for everyone. Please enjoy searching for property on NestoriaTM, but please, no nestoriaTM-ing.
