One of the techie perks of working here at Nestoria is that we have a large database of property listings to play with. We've been taking a look at some of the descriptions estate agents send with their properties. It turns out that agents are great at seeing the glass half full in life. We can't find a single bad property!
We've created this tag cloud to show the relative frequency of various 'descriptive' adjectives:
| attractive beautiful beautifully benefits boasts convenient conveniently delighted delightful excellent fantastic generous lovely luxury massive modern popular recommended spacious stunning |
So what can we observe:
- Properties are more than twice as likely to be "spacious" as they are to be "massive".
- There are more "excellent" properties then there are "stunning" properties
- Fewer properties "boast" features than "benefit" from features
As someone who spent the last year in (a properti in) W14 overpaying for a bedroom where I could touch all four walls, it's a bit of a shock that there are so many "spacious" properties available. But, as we know, numbers never lie 
This type of Natural Language Processing (trying to extract meaning from the sometimes cryptic property descriptions we get) is just one of many things we've been working on to improve relevancy for you, the property seeker. I know, I know, I'm behind schedule to provide an update on recent improvements to our relevancy algorithm - Nestoria Rank - it will happen soon.
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Great observation Ed. There was an email passed around a while ago that had “real” definitions of terms overused by estate agents - I’ll have to see if I can dig it up, it was a real chuckle.
Great post. I recently created a quick guide to estate agents’ language - perhaps you can add to it?
http://www.daccreative.co.uk/goodcopybadcopy/
Nice article!
Glad to see you in our spun glass figurine studio
Nice Post. Thanx